Privacy Policy

Last updated: January 2026

This Privacy Policy explains how ahug.org.uk ("we", "us", "our") collects, uses, and protects personal information when you visit our website about Vegas Hero. We operate in the United Kingdom and comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Information We Collect

• Name and email address – if you contact us or subscribe.
• IP address – automatically logged for security and analytics.
• Cookies – small data files stored on your device (see Cookie Policy).
• Usage data – pages visited, time spent, links clicked, referring URLs, device and browser type.

How We Use Information

• To operate and improve our website.
• For analytics to understand visitor behaviour and measure performance.
• For affiliate tracking – when you click a link to a casino such as Vegas Hero, we may use cookies or other identifiers to record that you came from our site, so we may earn a commission.
• To respond to enquiries and send administrative messages.

Cookie Policy

We use the following types of cookies:

• Essential cookies – needed for basic site functions.
• Analytics cookies – help us understand how visitors use the site.
• Affiliate cookies – set when you click an affiliate link and may last up to 30 days to attribute a conversion.
• Preference cookies – remember your choices, such as cookie consent.

You can opt out of non-essential cookies through your browser settings or by using our cookie consent tool if available. Blocking affiliate cookies may affect our ability to earn commission but will not affect your use of the site.

Third-Party Links

Our website contains links to third-party gambling operators, including Vegas Hero, and other affiliate sites. These third parties have their own privacy policies. We do not control how they collect, use, or share your information. We encourage you to read the privacy terms on any external site before providing personal data.

Your Rights

Under the UK GDPR, you have the right to:

• Access the personal data we hold about you.
• Rectify inaccurate or incomplete data.
• Request erasure of your data ("right to be forgotten").
• Restrict or object to processing.
• Data portability.
• Withdraw consent at any time where processing is based on consent.

If you are a California resident, the California Consumer Privacy Act (CCPA) may also give you the right to know, delete, and opt out of the sale of personal information. We do not sell personal information in the traditional sense, but affiliate tracking may involve sharing limited data (such as a click ID) with affiliate networks.

Data Retention

We keep personal data only as long as needed for the purposes set out in this policy, or as required by law. Analytics data is usually retained for 14 months. Affiliate tracking cookies expire automatically after the period set by the relevant affiliate programme (typically 30 days). Contact messages are kept for up to 12 months.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at: privacy@ahug.org.uk